www.rewonline.com   Call us (800) 821-9153  
A Walk On The Froggy Side: The Franchising Feats of Jeremiah

Read 136 times - 5.00 / 5 Based on 4 Votes - 8 min

A Walk On The Froggy Side: The Franchising Feats of Jeremiah's Italian Ice

It's summertime in Florida: a time for hitting the beach, the plazas, the malls, and more. Being outside, however, means dealing with the infamous Florida heat. Surviving it is a matter of hats, lots of drinks, and in some cases, cold treats.

There are many ways to keep cool, but only one Florida-based business empowers customers to Live Life to the Coolest.

From their inception to today, Jeremiah's Italian Ice has delivered delicious, one-of-a-kind frozen delights. I spoke with Devin Schneider, the Director of Brand Development, about what separates the Jeremiah's brand from other Italian Ice chains and shops and how Jeremiah's continues to grow.

"All of our tasty treats are refreshing and fun with a ‘WOW' factor offered at a reasonable price point, but ultimately we've carved a niche with our Live Life to the Coolest culture, the flavorful experiences we deliver to our communities, and our signature Gelati—the perfect layering of smooth Italian Ice with our rich and creamy Soft Ice Cream," Schneider said.

The idea of a Cookies & Cream flavored Italian Ice layered with Vanilla Soft Ice Cream in a signature Gelati already paints Jeremiah's as a brand that is bold, original, and full of passion. But perhaps the boldest things about Jeremiah's is its attractive franchise offering, which launched in 2019 and continued successfully throughout 2020 and 2021, even in spite of tough socio-economic challenges.

So, the million-dollar question: how did Jeremiah's overcome those hurdles?

"We've spent 25+ years streamlining our systems," Schneider said. "We just launched Franchising in 2019 and this delay was intentional, as it was important that we take the time to refine our systems and ensure we could deliver our Franchisees the most extensive playbook we could for success with our tasty treats."

And you'd better believe that playbook is refined. Jeremiah's currently boasts 47 locations throughout Florida, Arizona, Texas, and Georgia. And with more than 190 franchise unit agreements signed, there's been no shortage of individuals who are chomping at the bit to join the Jeremiah's Frog Squad.

Part of the success of the Jeremiah's franchising playbook can be traced back to engagement. For Jeremiah's, that word means so much more than advertisements or commercials; it means something greater.

"Embracing our local communities," Schneider clarified. "Working hand in hand with schools, churches, and local businesses ensures we're contributing to our neighborhoods and that we become more than just a frozen treat!"

The brand strategy is all about connections, about building real relationships, rapport, and consumer trust. Jeremiah's reminds us all of how important it is to engage with consumers not just through online platforms—as important and prevalent as those are—but also through real-world interaction. The company is committed to implementing the latter in its marketing plan.

"We are able to actively participate in the lives of those in our community and be a part of the good memories they form," Schneider said. "It's always our goal to become a community hub and a neighborhood hang-out wherever we open."

Social media, loyalty programs, and community outreach are the prongs of a truly customer-first vision that has allowed the company to expand past the familiar environs of sunny Florida and bring the great taste of Jeremiah's Italian Ice to fans across the country. And speaking of taste…

"We are always looking for new ways to keep our menu and brand fresh and top of mind," Schneider stated. We're about to roll out our new Blueberry Limeade Ice and recently rolled out Layer-Ins (Oreo Cookie Crumbles, Cookie Butter Crumbles, or Hershey's Mini Chocolate Chips layered into any Jeremiah's treat) as recent examples."

For Jeremiah's, flavor and creativity pair just as well as Soft Ice Cream and Italian Ice. To match the growth of the brand thanks to franchising and new locations, Jeremiah's has continued to put time and resources toward growing the diversity of the menu. Coming up with inspired frozen treats is just another way that Jeremiah's is staying ahead of the competition while also keeping the brand fresh.

"With rapid growth, we of course have to remain nimble and quick to adapt to new challenges," Schneider added.

Jeremiah's Italian Ice is more than a company, a brand, or a franchisable name. It's a story of success, of community, and of true passion. It's a worthy ideal and example for others to emulate. Jeremiah's is—simply put—one-of-a-kind.

Only time will tell where the brand will hop to next, but you can be sure that everyone will be watching and waiting.



Categories: Restaurants  REW  Interviews  


Published by:


christian.dantes@rewonline.com

REWrite Blog



Bad
Rate as 5 star
Good


Share this content using
     

Related Articles



Restaurant Equipment World (REW) Visits Omelet Bar
Welcome to Restaurant Equipment World's restaurant review. On today's menu is the Omelet Bar - offering a crowd pleasing experience serving breakfast, munch and lunch. Start your morning journey out at the ultra stylish Omelet Bar, founded by ow ...

See more ...


Categories: Restaurants  
Published by: Ramona Weisent - 07/05/2017

Read 1245 times - 4.00 - 5 min







REW Visits Yellow Dog Eats
How could a painting of an old yellow dog with Rhett and Scarlett dancing out the window in the yard turn into a critically acclaimed cafe? What stemmed from a painting dubbed "The OG" by owner Fish Morgan, was a restaurant unlike any you' ...

See more ...


Categories: Restaurants  
Published by: Ramona Weisent - 07/12/2012

Read 847 times - 4.00 - 8 min







Restaurant Equipment World (REW) Visits Mom's Country Kitchen
Welcome to Restaurant Equipment World's restaurant review. On today's menu is Mom's Country Kitchen located in Casselberry, and nestled in Casselberry Commons, right by the Casselberry police station and city hall. Walk inside this completely ref ...

See more ...


Categories: Restaurants  
Published by: Ramona Weisent - 02/17/2014

Read 511 times - 4.00 - 5 min







Restaurant Equipment World (REW) Visits Sushi Pop
Welcome to Restaurant Equipment World's restaurant review. On today's menu is Sushi Pop Seafood & Chops. Stylish and contemporary, hip and casual dining is what Sushi Pop is all about. A trendy, comfortable setting guides you into where you will ...

See more ...


Categories: Restaurants  
Published by: Ramona Weisent - 05/14/2015

Read 620 times - 4.00 - 5 min







REW Visits Oblivion Taproom
Are you looking for good food and craft beer on the east side of Orlando? Then Oblivion Taproom - a tattoo bar with creative pub grub - is definitely worth checking out. It is easy to find, located where the old Straub's restaurant used to be on Ea ...

See more ...


Categories: Restaurants  
Published by: Ramona Weisent - 06/17/2013

Read 460 times - 4.00 - 5 min










REWrite Blog

Welcome to the REWrite blog site. We created this page to inform and entertain you. We like to visit our customers and eat good food - check out our restaurant videos. We also like to share fun events, informative articles and funny stuff about our staff here at REW.

So, take a few minutes and peruse through our site, and feel free to leave ratings and comments . . . we love those! Don't forget to check back often as we like to keep you posted.

Filter by category.
Articles105
REW Academy80
REW79
Website Categories76
Restaurants61
Vendors17
Food15
Events14
Funny7
Interviews7
Tutorials7
Web7
Infographic6
Kitchen5
Social Media5
Customers3

Most popular (top 5)
Restaurant Equipment World (REW) Launches NEW Spanish Version of Website
Indoor Chairs and Bar Stools Overview
Life Kitchen Florida App
Complete Guide to Cooking Knives
Crowd control Overview

Top rated (top 5)
Faucet, Sink, and Drain Accessories
Ramekins and Sauce Cups
Hot and Cold Holding Displayware
Trays
Menu Covers

Editor Pick
Restaurant Equipment (REW) Visits DoveCote Brasserie
Restaurant Equipment World (REW) Visits Kyoto Sushi & Grill
Restaurant Equipment World (REW) Visits Omelet Bar
Restaurant Equipment World (REW) Visits Duffy's Sports Grill
Restaurant Equipment World (REW) Visits The Golden Knife Chop House
Restaurant Equipment World (REW) Visits RusTeak
Restaurant Equipment World (REW) Visits The Osprey Tavern
Restaurant Equipment World (REW) Visits Bosphorous Turkish Cuisine
Restaurant Equipment World (REW) Visits RiverGrille On The Tomoka
Restaurant Equipment World (REW) Visits Cocina 214 Mexican Kitchen & Bar
Restaurant Equipment World (REW) Visits Antonella's Pizzeria
Restaurant Equipment World (REW) Launches NEW Spanish Version of Website
Restaurant Equipment World (REW) Visits Croissant Gourmet
Restaurant Equipment World (REW) Visits Valisa Bakery
Life Kitchen Florida App
Restaurant Equipment World (REW) Visits Don Julio’s
Restaurant Equipment World (REW) Visits Crepe Delicious
Restaurant Equipment World (REW) is OPEN and Taking ACTION to Serve YOU!

      

USA Headquarters
2413 N Forsyth Road Orlando FL, 32807
Toll-free: (800) 821-9153